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Episode 35: Building Customer-Focused IoT Applications Easier with Charlie Key, Co-founder, and CEO of Losant


with Charlie Key

Co-founder, and CEO of Losant

August 4, 2022

20 minutes

In this episode of Over the Air – IoT, Connected Devices, & the Journey, Ryan Prosser, CEO of Very, is joined by Charlie Key, Co-Founder, and CEO of Losant, an IoT software platform that makes it easy to build and go to market with enterprise IoT products and solutions. 

They cover:

  • What makes Losant unique?
  • Finding product market fit
  • Funneling into a large enterprise
  • Sales mistakes and lessons
  • Building trust in sales
  • Understanding true marketing
  • How should marketing and sales interact?
  • Building the right IoT marketing strategy
  • Losant’s short, medium, and long-term goals
  • IoT and data
  • Focusing on AI and ML

Charlie has spent his entire career working in the software and technology space. During this time, he started 3 companies and built dozens of software products and enterprise web applications.

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Hosted by: Ryan Prosser

CEO at Very

As Very's CEO, Ryan collaborates daily with product, sales, and marketing to deliver the IoT solutions our clients look for. He is also a champion for our culture, fostering transparency and efficiency across our distributed team.