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Amy Smith

Associate Director of Web Content & Strategy

California, USA

As Associate Director of Web Content & Strategy, Amy crafts strategy to optimize Very’s website experiences, oversees the management of and coordinates production of thought leadership content.

Past Experience

Most recently Amy provided recruitment marketing and employer brand services for the corporate arm of Upwork. Prior to that, Amy led digital marketing for boutique information management consulting firm Doculabs.



  • MBA from Gardner-Webb University
  • BA in Mass Communications from Winston-Salem State University
  • Nielsen Norman Group UX Certification (2015, 2019)

Industry Experience

Amy has deep marketing, communications and business experience spanning more than 20 years. She has spent much of her time in the B2B world, honing her skills within agencies, SaaS, PaaS and boutique consulting firms.



In Amy’s free time, she enjoys dancing, listening to music, playing with her dogs, traveling and crafting.


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